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Science started us, design defines us.

10 years ago “validation” was anything but validated. Our CEO, Adam, was a qualified pharmaceutical scientist who’d found his way into product design. Adam watched research and testing sessions through the eyes of a scientist, and saw a process lacking in objectivity and statistical significance.

Blueegg was founded with an approach that met the standards of scientific rigour. In the decade since, we’ve established ourselves as a place where experience design is driven by evidence, not just opinions.

Our principles

  • Evidence trumps opinion

  • Design for everyone

  • Design for impact

  • Find a better way

  • Make it magnetic

Our people